Privacy Policy

Data protection declaration
With this privacy policy, we would like to inform you about the type, scope and purpose of the processing of personal data (hereinafter also referred to as "data"). Personal data is all data that has a personal reference to you, e.g. name, address, email address or your user behaviour. The privacy policy applies to all data processing operations carried out by us, both in the context of our core activities and for the online media we provide.
Who is responsible for data processing at our companyResponsible for data processing is

Person responsible
Armin Müch / Klaar GmbH
Kaiserau 2
51789 Lindlar
GermanyE-mail address: info@klaargmbh.de

Processing of your data in the context of the craft services we provide
If you are our customer or business partner or are interested in the services of our craft business, the type, scope and purpose of the processing of your data depends on the contractual or pre-contractual relationship existing between us. In this sense, the data processed by us includes all data that we request from you or that you provide to us in order to answer your enquiry, prepare a quotation for you or process your order. Unless otherwise stated in the further information in this privacy policy, the processing of your data and its disclosure to third parties is limited to the data that is necessary and expedient to answer your enquiries and/or to fulfil the contract concluded between you and us, to protect our rights and to fulfil legal obligations. We will inform you which data is required for this before or during data collection. Insofar as we use third-party providers to provide our services, the data protection notices of the respective third-party providers apply.

Data concerned:
Inventory data (e.g. names, addresses)Payment data (e.g. bank details, invoices), contact data (e.g. email address, telephone number, postal address), contract data (e.g. subject matter of contract, duration of contract)

Persons affected: Interested parties, business and contractual partners
Purpose of processing: Processing contractual services, communication and responding to contact enquiries, office and organisational procedures
Legal basis: Contract fulfilment and pre-contractual enquiries, Art. 6 para. 1 lit. b GDPR, legal obligation, Art. 6 para. 1 lit. c GDPR, legitimate interest, Art. 6 para. 1 lit. f GDPR


Your rights under the GDPR
Under the GDPR, you are entitled to the rights listed below, which you can assert at any time with the controller named in Section 1 of this privacy policy:
‍Right to information: You have the right to request information from us as to whether and which of your data we process.
‍Right to rectification: You have the right to request the rectification of inaccurate data or the completion of incomplete data.
‍Right to erasure: You have the right to request the erasure of your data.
‍Right to restriction: In certain cases, you have the right to request that we only process your data to a limited extent.
‍Right to data portability: You have the right to request that we transfer your data to you or another controller in a structured, commonly used and machine-readable format.
‍Right to lodge a complaint: You have the right to lodge a complaint with a supervisory authority. The supervisory authority of your usual place of residence, your workplace or our company headquarters is responsible.


Right of cancellation
You have the right to withdraw your consent to data processing at any time.

Right to object
You have the right to object at any time to the processing of your data, which we base on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. If you exercise your right to object, we ask you to explain the reasons. We will then no longer process your personal data unless we can prove to you that there are compelling legitimate grounds for data processing that outweigh your interests and rights.

Notwithstanding the above, you have the right to object at any time to the processing of your personal data for the purposes of advertising and data analysis.

Please send your objection to the contact address of the controller given above.


When do we delete your data?
We delete your data when we no longer need it or when you instruct us to do so. This means that - unless otherwise stated in the individual data protection notices in this privacy policy - we delete your data

when the purpose of the data processing has ceased to exist and the respective legal basis stated in the individual data protection notices no longer exists, e.g:
after termination of the contractual or membership relationship existing between us (Art. 6 para. 1 lit. a GDPR) or
after our legitimate interest in the further processing or storage of your data ceases to apply (Art. 6 para. 1 lit. f GDPR),
if you exercise your right of cancellation and there is no other legal basis for processing within the meaning of Art. 6 para. 1 lit. b-f GDPR,
if you exercise your right to object and there are no compelling legitimate grounds for erasure.

However, if we still have to retain (certain parts of) your data for other purposes, for example because tax retention periods (usually 6 years for business correspondence or 10 years for accounting documents) or the assertion, exercise or defence of legal claims arising from contractual relationships (up to four years) make this necessary or the data is needed to protect the rights of another natural or legal person, we will only delete (the part of) your data after these periods have expired. Until the expiry of these periods, however, we restrict the processing of this data to these purposes (fulfilment of retention obligations).


Cookies
Our website uses cookies. Cookies are small text files consisting of a series of numbers and letters that are stored on the device you are using. Cookies are primarily used to exchange information between the device you are using and our website. This includes the language settings on a website, the login status or the location where a video was watched, etc. Two types of cookies are used when you visit our websites:

Temporary cookies (session cookies): These store a so-called session ID, which can be used to assign various requests from your browser to the shared session. The session cookies are deleted when you log out or close your browser.
Permanent cookies: Permanent cookies remain stored even after the browser is closed. This allows our website to recognise your computer when you return to our website. Information on language settings or log-in information, for example, is stored in these cookies. These cookies can also be used to document and store your surfing behaviour. This data can be used for statistical, marketing and personalisation purposes.

In addition to the above categorisation, cookies can also be differentiated according to their purpose:

Necessary cookies: These are cookies that are absolutely necessary for the operation of our website in order to save logins or shopping baskets for the duration of your session or cookies that are set for security reasons.
Statistics, marketing and personalisation cookies: These are cookies that are used for analysis purposes or to measure reach. Such "tracking" cookies can be used in particular to store information on search terms entered or the frequency of page views. In addition, the surfing behaviour of an individual user (e.g. viewing certain content, use of functions, etc.) can also be stored in a user profile. Such profiles are used to display content to users that corresponds to their potential interests. If we use services that store cookies on your device for statistical, marketing and personalisation purposes, we will inform you about this separately in the following sections of our privacy policy or when obtaining your consent.

Data concerned: Usage data (e.g. access times, websites clicked on)Communication data (e.g. information about the device used, IP address).

Persons concerned: Users of our online services

Purpose of processing: Displaying our website, ensuring the operation of our website, improving our website, communication and marketing

Legal basis: Legitimate interest, Art. 6 para. 1 lit. f GDPR
If we do not obtain your consent to the setting of cookies, we base the processing of your data on our legitimate interest in improving the quality and user-friendliness of our website, in particular the content and functions. You can use the security settings of your browser to object to the use of cookies set by us within the scope of our legitimate interest. There you can specify whether you do not accept cookies from the outset or only accept them on request, or whether you want cookies to be deleted every time you close your browser. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.Consent, Art. 6 para. 1 lit. a GDPR
If we ask you to allow us to place certain cookies on your end device before you visit our website and you consent to this, the legal basis is to be seen in the consent you have given. As part of your consent, we will inform you which cookies we set in detail. If you do not give this consent, only the so-called technically necessary cookies that are required for the proper operation of our website and its display in your browser will be set. If you have consented to the setting of cookies, you have the option to withdraw your consent at any time.


Cookie banner
We use a cookie banner for the GDPR-compliant operation of the website. This collects the following user data for proper operation:
○ Consent data (consent ID, date and time of consent, browser user agent and consent status).
○ Device data (HTTP agent, HTTP referrer) URL visited
○ User language IP address
○ Geolocalisation

Persons affected: Users of our website

Processing purpose: Saving the selection of permitted cookies by the userLegal basis: Legitimate interest, Art. 6 para. 1 lit. f GDPRService provider(s) commissioned by us: cookiebot from Usercentrics A/S Havnegade 39 1058 Copenhagen Denmark. Website: https://www.cookiebot.com


Web hosting
We use a provider to host our website, on whose server our website is stored and made available for retrieval on the Internet (hosting). The provider may process all data transmitted via the browser you use that is generated when you use our website. This includes in particular your IP address, which the provider requires in order to be able to deliver our online offer to the browser you are using, as well as all entries you make via our website. In addition, the provider we use can

the date and time of access to our website
Time zone difference to Greenwich Mean Time (GMT)
access status (HTTP status)
the amount of data transferred
Internet service provider of the accessing system
the browser type and version you are using
the operating system you are using
the website from which you may have reached our website
the pages or sub-pages that you visit on our website.

collect. The aforementioned data is stored as log files on the servers of our provider. This is necessary to ensure the stability and security of the operation of our website.

Data concerned: Content data (e.g. posts, photos, videos), usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)

Persons affected: Users of our website

Purpose of processing: Displaying our website, ensuring the operation of our website

Legal basis: Legitimate interest, Art. 6 para. 1 lit. f GDPR

Web host(s) commissioned by us: Webflow Inc. service provider: Webflow Inc.
Website: 398 11th Street, 2nd Floor, San Francisco, CA 94103 in the USA
Privacy policy: https://webflow.com


Content Delivery Network
We use a content delivery network (CDN) to deliver our website. A CDN is a network of regionally distributed servers connected via the Internet. Scaling storage and delivery capacities are made available via the CDN. This optimises the loading times of our Internet pages and ensures optimum data throughput even at high load peaks. User requests on our websites are routed via CDN servers. Statistics are compiled from these data streams. On the one hand, this serves to recognise potential threats to our website from malware at an early stage and, on the other, to continuously improve our offering and make our website more user-friendly for you as a user.

We would like to point out that, depending on the country of domicile of the service provider named below, the data collected via the service may be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be complied with and that the enforcement of your rights will be difficult or impossible.

Data concerned:
Content data (e.g. posts, photos, videos), usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)

Processing purpose: Technical optimisation of the website, analysis of errors and user behaviour

Legal basis: Legitimate interest, Art. 6 para. 1 lit. f GDPRCDN service provider used: Amazon CloudFront
‍Service provider: Amazon Web Services, Inc, 410 Terry Avenue North, Seattle WA 98109, USA
Website: https://aws.amazon.com/de/
Privacy policy: https://aws.amazon.com/de/privacy/?nc1=f_pr.


Making contact
If you contact us via email, social media, telephone, fax, post, our contact form or in any other way and provide us with personal data such as your name, telephone number or email address or provide further information about yourself or your request, we will process this data to answer your enquiry within the framework of the pre-contractual or contractual relationship existing between us.

Data concerned: Inventory data (e.g. names, addresses), contact data (e.g. email address, telephone number, postal address), content data (texts, photos, videos), contract data (e.g. subject matter of contract, duration of contract)

Persons affected: Interested parties, customers, business and contractual partners

Processing purpose: Communication and responding to contact enquiries, office and organisational procedures

Legal basis: Contract fulfilment and pre-contractual enquiries, Art. 6 para. 1 lit. b GDPR, legitimate interest, Art. 6 para. 1 lit. f GDPR


Online advertising
We use services to display online advertising. The services we use collect certain user data via a cookie or pixel. This includes, in particular, the information from which website you came to our website (so-called referrer), which pages of our website you accessed, how long you visited our pages and what interactions you made there. In addition, data on the browser, computer system and device type you are using is collected. In addition, demographic information, such as age or gender, can also be collected as pseudonymised values via such a service. If you have consented to the collection of your location data, this may also be processed, depending on the provider. In order to collect and store this data, the respective service places a cookie or a so-called counting pixel on the end device you are using, which also collects the IP address assigned to you. However, this is shortened using a so-called IP masking procedure so that the IP address can no longer be assigned to your visit to our website. In principle, no clear data such as names or e-mail addresses are stored when the respective service is used. This is only the case if you are a member of a social network that offers one of the services listed below and merges your profile with the aforementioned data.

The data is analysed by the service we use in order to produce a report with statistical statements about the number of visitors generated by the advertising and the success of the advertising measure. The reports include the total number of users who were redirected to our website via our adverts. The reports also contain information on the users' end devices and browsers, where the users were located and the times at which the adverts were clicked. However, the reports do not contain any information that could be used to personally identify you as a user of our website and we would like to point out that, depending on the location of the service provider, the data collected via the service may be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be complied with and that the enforcement of your rights will be difficult or impossible.

Data concerned: Usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)

Persons affected: Users of our online services

Processing purpose: Reach measurement, campaign performance monitoring, remarketing and interest-based and behaviour-based marketing

Legal basis: If we have asked for your consent before using the respective service, this is the legal basis, Art. 6 para. 1 lit. a GDPR. Otherwise, we use the respective service on the basis of our legitimate interest in directing visitor flows to our website, analysing these visitor flows in order to be able to continuously improve the functions, offers and user experience, Art. 6 para. 1 lit. f GDPR.

We use the following service providers for online advertising:

Google AdsService provider: Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Registered office in Europe: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland
Website: https://ads.google.com/home/
Privacy policy:http://www.google.de/intl/de/policies/privacy


Newsletter
We send out a newsletter at regular intervals to inform our customers, business partners and interested parties about our offers and related news. You have the option of registering for our newsletter on our website and agreeing to receive the newsletter as part of the registration process. If you register for our newsletter, you must provide your e-mail address. We store your e-mail address so that we can send you the newsletter. As soon as you register for our newsletter, you will receive a confirmation e-mail to the e-mail address you provided when registering using the double opt-in procedure. This e-mail contains a link. If you click on this link, you confirm that you wish to receive the newsletter. This ensures that your e-mail address was not misused by a third party when you registered. For the same reason, we store the date and time of registration and the IP address assigned to you when you register. We do not pass on the aforementioned data to third parties.

Evaluation of the user behaviour
If you have consented to this, we will evaluate your user behaviour when sending the newsletter. Our newsletters contain tracking pixels and tracking links for this purpose. This allows us to recognise whether and when you have opened the newsletter and whether and which links you have clicked on in the newsletter.

Purpose: We analyse the newsletter as described above in order to be able to measure a statistical evaluation of the success or failure of our newsletter.

Legal basis: The legal basis for the processing of your data is Art. 6 para. 1 lit. a GDPR.

Prevention: You can revoke your consent to receive the newsletter at any time using the options given above.

Deletion: We will delete your data after revocation.

Data concerned: Content data (e.g. posts, photos, videos), usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)

Persons affected: Users of our website

Purpose of processing: Displaying our website, ensuring the operation of our website

Legal basis: Consent, Art. 6 para. 1 lit. a GDPR, legitimate interest, Art. 6 para. 1 lit. f GDPR

Deletion: The e-mail address will be deleted either if you have not clicked on the confirmation link 1 month after the confirmation e-mail has been sent in the double opt-in procedure or immediately after you have unsubscribed from our newsletter.

Revocation: You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. We offer the following options for you to declare your cancellation:Click on the link provided in the newsletter for this purpose

Mailchimp
‍Service provider: "Mailchimp" - Rocket Science Group LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA
Website: https://mailchimp.com
Privacy policy: https://mailchimp.com/legal/privacy/


Web analysis and statistics
We use web analysis services to record and statistically analyse the flow of visitors to our website. Among other things, such services collect data about the website from which you came to our website (so-called referrers), which pages of our website you accessed, how long you visited our pages and what interactions you made there. In addition, data on the browser, computer system and device type you are using is collected. In addition, demographic information, such as age or gender, can also be collected as pseudonymised values via such a service. If you have consented to the collection of your location data, this may also be processed, depending on the provider.

In order to collect and store this data, the web analysis service we use generally places a cookie on the end device you are using, which also collects the IP address assigned to you. However, this is shortened using a so-called IP masking procedure so that the IP address can no longer be assigned to your visit to our website. No other clear data such as names or e-mail addresses are stored. Neither we nor the service we use know the identity of visitors to our website.

We would like to point out that, depending on the country of domicile of the service provider named below, the data collected via the service may be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be complied with and that the enforcement of your rights will be difficult or impossible.

Data concerned: Usage data (e.g. access times, websites clicked on)Communication data (e.g. information about the device used, IP address).

Persons concerned: Users of our online services

Purpose of processing: Reach measurement, success monitoring of campaigns, remarketing and interest-based and behaviour-based marketing

Legal basis: If we have asked for your consent before using the respective service, this is the legal basis, Art. 6 para. 1 lit. a GDPR. In addition, we use the respective service on the basis of our legitimate interest in analysing the flow of visitors to our website in order to be able to continuously improve the functions, offers and user experience, Art. 6 para. 1 lit. f GDPR.

We use the following web analysis services:

Google Analytics
‍Service provider: Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Registered office within the EU: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland
Website: https://marketingplatform.google.com/intl/de/about/analytics/
Privacy policy: https://policies.google.com/privacy?hl=de

Opt-out option: If you do not want your data to be used by Google Analytics, you can set an opt-out plugin that will prevent your data from being collected on our website in the future. You can obtain this plugin here: https://tools.google.com/dlpage/gaoptout?hl=de


The third-party plugins we use
We have embedded plugins on our website in the form of "social media buttons" from the providers we use. You can recognise which plugin belongs to which provider by the respective logo with which the plugin is marked. When you visit a page of our online presence on which such a plugin is implemented, a connection is automatically established between your browser and the provider's servers with the respective provider of the plugin and a cookie is set by the provider on the end device you are using.

Already at this point in time Data may also be transferred even if you do not have an account with the respective social network operator or if you have an account there but are not logged in at the time you visit our website. In addition, data is transmitted to the provider as a result of further interactions with the respective social plugin (e.g. clicking the "Like" button on Facebook, re-tweet button on Twitter).

We would like to point out that, depending on the country of domicile of the service provider named below, the data named in more detail below may be transferred to and processed on servers outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be complied with and that the enforcement of your rights will be difficult or impossible.

Data concerned: Usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)

Persons affected: Users of our website

Purpose of processing: Displaying our website, offering content, ensuring the operation of our website

Legal basis: Consent via cookie consent banner, Art. 6 para. 1 lit. a GDPR, legitimate interests, Art. 6 para. 1 lit. f GDPR


We use the following plugins:
Google (Invisible) reCAPTCHA service provider: Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Website: https://developers.google.com/recaptcha/docs/invisible
Privacy policy: http://www.google.de/intl/de/policies/privacy

Content-Dienste
We use certain services to be able to display certain content or graphics (videos, images, music, fonts, maps) on our website. The services we use process the IP address assigned to you at the time of your visit to our website, as this is the only way the respective content can be displayed in the browser you are using. In addition, the providers of these services may place further cookies on your end device, which are used to collect information about your usage behaviour, your interests, the device and browser you are using and the time and duration of your session. The providers regularly use this data for analysis, statistical and marketing purposes. In addition, this information may also be combined with information from other sources. This applies in particular if you yourself have an account with the service provider and are logged in there at the time of the session.We would like to point out that, depending on the country of domicile of the service provider named below, the data named in more detail below may be transferred to and processed on servers outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be complied with and that the enforcement of your rights will be difficult or impossible.Data concerned: Usage data (e.g. access times, websites clicked on), communication data (e.g. information about the device used, IP address)Persons affected: Users of our websitePurpose of processing: Displaying our website, offering content, ensuring the operation of our websiteLegal basis: Consent via cookie consent banner, Art. 6 para. 1 lit. a GDPR, legitimate interests, Art. 6 para. 1 lit. f GDPR

We use the following content services: Google Maps
‍We use Google Maps on our website. Google collects and processes the IP address of the visitor. When you visit a website on which Google Maps is integrated, your IP address and your location data (the latter usually not without your consent) are transmitted to Google, regardless of whether Google Maps is actually used or whether you are logged into your Google account. Your IP address will be assigned to your Google account if you are logged in there when you visit our website. service provider: Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Registered office in the EU: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Website: https://www.google.de/maps
Privacy policy: https://policies.google.com/privacy

Opt-out option:https://tools.google.com/dlpage/gaoptout?hl=deVimeo
‍We use Vimeo components on this website to embed videos on our website so that they can be played via your internet browser when you visit our website. This process requires Vimeo to process the IP address assigned to you, as without this the content could not be sent to the browser. Vimeo recognises when you visit one of our pages on which we have integrated a Vimeo video, provided you are logged in to Vimeo. This information is transmitted to Vimeo even if you do not click on the Vimeo video. Vimeo collects this information and assigns it to your Vimeo account. service provider: Vimeo LLC, 555 West 18th Street, New York 10011, USA
Website: https://vimeo.com/de/
Privacy policy: https://vimeo.com/privacyYouTube

‍We use YouTube components on this website to embed videos on our website so that they can be played via your internet browser when you visit our website. During your visit to our website, both YouTube and Google are informed about which page or subpage you have accessed by transmitting your IP address to Google's external servers in the USA. This information is transmitted regardless of whether the videos displayed are actually viewed or clicked on or whether you are logged into your YouTube or Google account. This information is collected and assigned to your Google account if you are logged in there when you visit our website. service provider: YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA
Website: https://www.youtube.com/
Privacy policy: https://policies.google.com/privacyOpt-out option: https://tools.google.com/dlpage/gaoptout?hl=de

Webflow
We would like to point out that the operation of our website and the servers are hosted by the provider Webflow, Inc, 398 11th Street, 2nd Floor, San Francisco, CA 94103 in the USA. The data is transferred on the basis of the EU-US Privacy Shield, which you can view at this link. Furthermore, we have concluded a corresponding agreement with Webflow on the basis of Art. 28 GDPR in conjunction with the EU standard contractual clauses Further information on Webflow's privacy policy can be found at the following link: https://webflow.com/privacy

Security measures
We also take state-of-the-art technical and organisational security measures to comply with the provisions of data protection laws and to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorised access by third parties.
Up-to-dateness and amendment of this privacy policy


This privacy policy is currently valid and was last updated in November 2023. Due to changes in legal or official requirements, it may be necessary to amend this privacy policy. This privacy policy was created with the help of the SOS Recht data protection generator. SOS Recht is a service provided by Mueller.legal Rechtsanwälte Partnerschaft based in Berlin.
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